Print ads are no longer just useful for the older generations!
A study conducted by one of the largest direct mail services in the Nation concluded that:
47
%
Millennials reported visiting a brand’s website after receiving direct mail, which was the highest percentage of all age groups. USPS (2021)
82
%
Millennials viewed print advertisements as more trustworthy than digital ads. USPS (2019)
How We Generate Roofing Leads Using Direct Mail
Customized Targeting Strategies Meant To Get In Front Of Your Ideal Audience
Omnipresent Approach, Supporting Your Direct Mail Campaign With Other Channels
Tracking and Lead Attribution Systems To Know What’s Working
How We Use HubspottoAutomate & MaximizeDirect Mail!
Neighbor Mail Automation
We send 3 postcards to the 15 closest neighbors of the address our clients roofing company has sold.
We are coming soon
We are starting work
We finished the work and would love to work on their home next.
This is done 100% automated using the Site address, and install date properties in the Hubspot CRM.
"Handwritten" Thank you's
We can send a Robo-"handwritten" thank you cards to every customer after the job status moves to complete. We can send customer name, salesreps name, and even a personalization token from the CRM.
Gifts & Review Requests
When the Deal in Hubspot is moved to fully paid we can send a Postcard with a QR code that leads to the GMB page that thanks the customer for their business and requests a google review. (We can add a step as well to prevent sending to customers where we might not have earned it)
BONUS: We can also send CUSTOM BRANDED goodie boxes with Cookies to those same customers to further influence google reviews.
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